Maintain Longterm International Relationship

Listen to this postBusiness should target long term  strategies to grow up the profit gradually while maintaining healthy profit and satisfying the stakeholders. Business should use the corporate social responsibility model to serve the community by meeting the national and international obligation and the ethical standards. Self regulation would be a good tool to meet the internal ethical standards and the local ethical responsibilities. The ethical issues and the ideas of being right or wrong are governed by the religious, cultural or professional value base believes as stated by O’Donohue and Nelson (2009). Around the world, organizations may set rouls and regulations to cover ethical issues but the individuals behavior and his background would limit his or her ethical behavior.

Grotenhuis (2009) state that 50% and up to 80% of the mergers and acquisitions fail to make the expected benefits. The main reasons for the failure is weak research of the target company and its context, unfocused strategic issues on the intended merger and acquisitions and finally the leadership and cultural issuers that lead to cultural clashes and fatal misunderstanding (Grotenhuis, 2009). Cultural differences should be studied in earlier stages of the merger or acquisition to expect the problematic areas and sort them out before they develop to culture clash that slow bonding of the two organizations. In a merger between Dutch and Japanese organization the Japanese felt that the Europeans are “person-oriented” that look for short-term profit while the Japanese are more group-oriented and always explore and target the long-term profit (Grotenhuis, 2009).



Grotenhuis, F. D. J. (2009). Mergers and acquisitions in Japan: Lessons from a Dutch-Japanese case study. [Article]. Global Business & Organizational Excellence, 28(3), 45-54. doi: 10.1002/joe.20258

O’Donohue, W., & Nelson, L. (2009). The Role of Ethical Values in an Expanded Psychological Contract. [Article]. Journal of Business Ethics, 90(2), 251-263. doi: 10.1007/s10551-009-0040-1

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Example of An International Expansion Strategy

Listen to this postThe color TV market boomed after the introduction of color TV in the late 1979. China opened for commercial production and the electronics manufacturing moved steadily to China up to the 1990s because of the cheap labor cost. Growth in the TV market in the past 10 years was dominated by the flat screen TV. TCL is an emerging Chinese company which bought Thomson television business and Alcatel Mobil phones in line with its main business of multimedia , communications, home appliances and electronics. This accusations moved TCL from being the 60th in the 1995 to be the number one brand in China now. TCL vision is to strengthening their foundation by reforming their basics and continuously innovating . Acquiring the Thomson television and Alcatel Mobil brings in a proven and successful technology to TCL and widen the ambitions goal of the “top 10 in 10 year” globalization vision (“Vision”, 2007-2008).

Innovations is a strong part of TCL business and part of the organization vision. TCL set up the first Research and Development (R&D) center for audio research in 1992. Currently, TCL has 18 R&D centers with 20 manufacturing bases around the world. TCL operated as separate business units in 2004. Some of the business units are multimedia, telecommunications, personal computers, consumer electronics and CD/DV distribution. Multimedia and mobile handsets generated most of TCL’s revenues at the same period. Supply chain management is a key success factor for TCL, which employed 80 people for sourcing and quality management. TCL made substantial profit because of its efficient supply chain management while its competitors lost money although all of them are sourcing their material from china (C. Bartlett, Ghoshal, & Beamish, 2008). The perfect supply chain enabled TCL to integrate its businesses and R&D centers together to move faster than its competitors in selecting the promising innovations and convert them into competitive product distributed around the world (C. Bartlett, et al., 2008).



(“Vision”, 2007-2008). Vision  Retrieved Jun 10, 2010, from

Bartlett, C., Ghoshal, S., & Beamish, P. (2008). Transnational management: Text, cases, and readings in cross-border management (5 ed.). Boston: McGraw-Hill/Irwin.

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The Strategic Fit

Can fit different sizes

The Strategic fit is thought to be the decisive factor during mergers and acquisition; however, Barkema & Schijven (2008) argues that strategic fit creates synergistic potential to integrate the acquired firm and this integration will enable the acquiring firm to realize the full benefit of the acquisition. Barkema & Schijven (2008) argue that firms start their acquisition by conducting a local search which results in a good integration but not the best.

Repeating the same acquisition process leads to ineffective organization that requires organizational restructuring to optimize its synergy with the acquired firms. “Acquisition experience enables an acquirer to learn to carry out its acquisitions more successfully from the start, thereby postponing the need for restructuring.” (Barkema & Schijven, 2008, p. 697).

Barkema, H., & Schijven, M. (2008). Toward unlocking the full potential of acquisitions: the role of organizational restructuring. Academy of Management Journal, 51(4), 696-722.

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